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News & Analysis Run-D.M.C.'s 'My Adidas' and the Birth of Hip Hop Sneaker Culture BoF investigates the impact of Run-D.M.C.'s 1986 track "My Adidas" and the beginning of modern hip hop style sensibility, sneaker culture and product endorsements. The author has shared a YouTube video.
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They also boast one of the earliest instances of the now cemented relationship between sneaker culture and hip hop with their Run-DMC adidas partnership which can be traced back for decades. Established in 1983, Joseph "Run" Simmons, Daryl "D.M.C" McDaniels, and Jason "Jam Master Jay" Mizell combined to make one of the most powerful.
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Hip Hop Facts Run-D.M.C. Signed Hip Hop's First Endorsement Deal With Adidas Home Hip Hop Facts MC WordWeaver July 12, 2021 0 Comments Before 50 Cent, JAY Z and Puffy were signing 9-figure endorsement deals with major brands, it was Run-D.M.C. who broke down the door back in the '80s, which led to a huge revenue stream for rappers today.
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When US-based hip hop group Run-D.M.C. released 'My Adidas' it was about setting the record straight about hard working people in troubled neighborhoods and pure enthusiasm about their sneakers. adidas itself only found out about this love story when the band held up the 3-Stripes shoes during a concert in front of 40,000 fans - one of.
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My Adidas " My Adidas " is the first single from Run-D.M.C. 's third album Raising Hell. It is about Adidas footwear. [1] Released in 1986, the song was written by two of the members, Joseph "DJ Run" Simmons and Darryl "DMC" McDaniels and was produced by Rick Rubin and Russell Simmons.
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Songfacts®: Run-D.M.C. made a fashion statement by wearing their Adidas sneakers with no laces, which they did because shoelaces weren't allowed in jail. They were also known for their trench coats and big jewelry, which became popular with rappers and set the stage for hip-hop style. Adidas wasn't a very popular brand among kids in the early.
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© 2024 Google LLC Run DMC My AdidasMy Adidaswalked through concert doorsand roamed all over coliseum floorsI stepped on stage, at Live AidAll the people gave and the poor got.
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The 500 Greatest Albums of All Time The 50 Worst Decisions in Movie History The 100 Best Albums of 2023 In celebration of hip-hop's 50th anniversary, Rolling Stone sits down with.
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"My Adidas" by Run DMC Listen to Run DMC: https://RunDMC.lnk.to/listenYDSubscribe to the official Run DMC YouTube channel: https://RunDMC.lnk.to/subscribeYDW.
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The song "My Adidas" by Run-D.M.C. holds a significant cultural and historical impact in the realm of hip-hop music. Released in 1986 as part of their album "Raising Hell," this iconic track revolves around the group's love and appreciation for the classic Adidas sneakers.
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Run-D.M.C., we rapped about everything we would look, touch, eat or sleep or thought about. The whole adidas record actually came about - there was a doctor in our neighborhood named Dr..
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The year 1986 was a good one for Run-D.M.C. The NYC trio from Hollis, Queens — Joseph "Rev. Run" Simmons, Darryl "D.M.C." McDaniels and Jason "Jam Master Jay" Mizell were on top of the world and the music charts with the release of their third album, the triple-platinum Raising Hell. "My Adidas," the stomping debut single, set.
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RUN DMC adidas is one of the better parts of all sneakers history. Fact is that hip-hop and sneakers go hand in hand like peanut butter and jelly. Some of today's most coveted sneaker releases are collaborations with today's biggest hip-hop stars (see any Travis Scott collab).
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The conversation takes place at Adidas' office in New York City, in front of a display of Run-DMC memorabilia—signed sneakers, turntables, and chunky gold chains with Superstar sneaker.